Audience segmentation
Tribes is our industry-leading audience segmentation product. See how we can help to better understand your audience to drive results for your brand.
Behavioural Workshop
Our Behavioural Workshop goes beyond claimed data to truly understand how consumers think, feel and act, providing you with actionable insights to solve complex brand challenges.
Behavioural Copy
Our behavioural copy product enhances brand messaging by using real behavioural insights to tailor copy and connect with consumers. Understand how we can optimise your copy to increase effectiveness.
Modelling
Through Modelling, we are able to combine the latest data with media insights to gather invaluable performance metrics and provide you with informed decisions on whether to invest or not, therefore reducing the risk when it comes to brand investment.
quantitative research
Utilising our deep understanding of quantitative research, we offer questionnaire design through to practical recommendations across a range of surveys including; propensity modelling, creative testing, brand trackers and bespoke surveys.
brand tracking
Brand tracking surveys are designed by our team of quantitative research specialists. We measure a brand’s overall health using key competitors as industry benchmarks.
behavioural nudges
We actively conduct original research projects to continuously test theories and quantitatively demonstrate the effectiveness of the nudges, enabling us to develop recommendations relevant to each business case based off of a vast selection of nudges and desired outcomes.
Biometrics
Our biometrics offering allows us to capture unbiased attentional, emotional and physiological reactions to a stimulus by analysing predictive eye tracking, GSR, and facial recognition.
Comms planning
We can help identify the key problems or restraints your business has and provide some clarity to your challenges through our comms planning.
Audience insights
By overlaying audience insights with our specialist technology, we can fully understand your target audience and their actual behaviour, and apply these findings to your business.